- Bullion Direct is a bullion dealer offering gold, silver, platinum, and palladium bullion.
- The company operates more than 60 stores in 23 countries, including the United States, Canada, the United Kingdom, Spain, Germany, Switzerland, France, and Australia.
- Customers have complained, however, about the company’s business practices and products.
Bullion Direct is a bullion dealer offering gold, silver, platinum, and palladium bullion. The company operates more than 60 stores in 23 countries, including the United States, Canada, the United Kingdom, Spain, Germany, Switzerland, France, and Australia. Customers have complained, however, about the company’s business practices and products.
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What Is Bullion Direct?
Bullion Direct is a Chicago-based bullion dealer that offers investors a way to invest in gold, silver, platinum, palladium, and rhodium. The company sells bullion bars, rounds, and coins for investment purposes, as well as general jewelry purposes.
The company’s website claims that its prices are among the lowest in the industry, and its service is “excellent.” It states that its “only goal is customer satisfaction.”
The company was founded in 2004 by CEO Momtazi (now deceased) and Chairman Mark. The company has since undergone several changes.
Understanding Bullion Direct
Bullion Direct is a website dealing in precious metals, such as gold and silver. The website was founded in 2008 by Daniel Kim, a precious metals expert with an MBA in finance. The website offers various services, such as buying and selling gold, silver, platinum, and palladium. The website also offers storage and insurance for precious metals.
Bullion Direct has a rating of 4.6 out of 5 on Trustpilot. The website has 1,200 five-star reviews. Out of the 10 complaints, nine were not resolved.
Bullion Direct’s Business Segments
Bullion Direct’s segments include:
Bullion Direct Inc. – The Bullion Direct Group of companies owns and operates Bullion Direct, Inc. and its online bullion business. The Bullion Direct Group of companies is headquartered in Vancouver, Canada.
Bullion Direct Portfolio – The Bullion Direct Group of companies operates a precious metals investment portfolio.
Bullion Direct Wholesale – The Bullion Direct Group of companies operates a wholesale precious metals business.
Bullion Direct (Asia) – The Bullion Direct Group of companies operates a precious metals business in Asia.
Bullion Direct (UK) – The Bullion Direct Group of companies operates a precious metals business in Europe.
Bullion Direct (Australia) – The Bullion Direct Group of companies operates a precious metals business in Australia.
Bullion Direct (USA) – The Bullion Direct Group of companies operates a precious metals business in North America.
Bullion Direct’s Products
Bullion Direct’s primary products include:
Gold and silver bullion bars and coins
Platinum and palladium bullion bars and coins
(Palladium) Platinum and palladium bullion coins
(Palladium) Platinum and palladium bullion bars and coins
Canadian Maple Leaf coins
American Buffalo coins
American Gold Eagle coins
American Gold Buffalo coins
American Silver Eagle coins
American Silver Buffalo coins
Bullion Direct’s Brands
Bullion Direct’s primary brands include:
Gold Bullion Direct
(Palladium) Platinum Bullion Direct
Silver Bullion Direct
Bullion Direct’s Competitors
Bullion Products
Bullion Direct offers gold, silver, platinum, and palladium bullion coins and bars. It also offers gold coins and bars from the U.S. Mint.
Bullion Direct provides the following additional products and services:
Physical Bullion Delivery Service
IRA Account
Bullion Direct Price Alerts
Bullion Direct Complaints
Gold and Silver
Bullion Direct allows you to purchase gold and silver bars, coins, and rounds. You can pick from silver bullion or gold bullion. You can compare gold and silver prices, as well as precious metal prices, on Bullion Direct.
Bullion Direct offers American Eagle coins, Canadian Maple Leaf coins, and South African Krugerrand coins. You can buy bullion coins online, including 1/10-ounce, 1-ounce, 10-ounce, and 1-kilo coins.
You can also buy fractional gold bars, including 1-ounce, 2-ounce, and 10-ounce gold bars. Bullion is available in the form of silver rounds.
Bullion Direct also offers gold and silver bullion bars. Gold bars come in 1 gram, 1/2 gram, 1 troy ounce, and 1 kilo sizes. Silver bars are available in 1 ounce, 1 troy ounce, and 5 troy ounce sizes.
Bullion Direct sells bullion in increments of 1 gram. You can also buy 1/10-ounce, 1-ounce, 10-ounce, and 1-kilo bars.
Bullion Direct also sells silver rounds. These silver rounds are 1 ounce in size and come in a variety of designs.
Coin Collections
Coin collectors complain about Coin Collections’ pricing. Customers complain that this company offers a 5% discount, but only for the highest priced item on your list.
Bullion
Bullion Direct claims to offer delivery service to any country, but customers report that their packages never arrive.
Bullion
Customers complain that Bullion Direct charges hidden fees, including storage fees and insurance fees.
Bullion
Some customers complain that their bullion orders are canceled without explanation.
Other Products
Founded in 2002, Bullion Direct is owned and operated by Bullion Holdings PLC, a company registered in Guernsey and listed on the London Stock Exchange. The firm is authorized and regulated by the U.K. Financial Conduct Authority (FCA) and Jersey Financial Services Commission (JFSC). Bullion Direct offers a variety of products, including gold, silver, platinum, palladium, and rhodium.
Bullion Direct specializes in precious metal bullion, selling gold bars, gold coins, silver coins, platinum bars, and rhodium bars. Bullion Direct also offers silver, platinum, and palladium bullion in the form of collectible coins.
Bullion Direct provides storage facilities for precious metals, including gold and silver. Customers can store their bullion in Bullion Direct’s state-of-the-art vaults in London, located in a government-approved facility.
Gold IRA: Should You Open One To Save For Retirement?
Bullion Direct’s Recent Developments
In February 2020, Bullion Direct announced that it would acquire SP Gold Corporation, the parent company of precious metals IRA custodian SP Gold LLC.
While the deal is still pending, SP Gold’s 4,000 clients will transfer their accounts to Bullion Direct.
Bullion Direct currently operates an online gold IRA marketplace. It ranks No. 1 in the “Metals Investments” category of The Motley Fool’s 2020 Top Picks list.